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How We Operate: The VisionLink Way

April 03, 2024 • By Ken Gibson

When you work with an outside advisor, the experience you have with that firm is as important as the product or service it provides, is it not?

In other words, a company might have an offering that has tremendous value, but if the road one has to travel to secure that utility is rough and confusing, you may never acquire what’s being offered. Obtaining it is just too painful. Most people would rather do without something than experience mistreatment in the process of buying it. The examples are too many to mention. 

How VisionLink Operates

Because of this expectation, VisionLink has been intentional about defining the characteristics it must exemplify before businesses will be comfortable acquiring its services. We’ve labeled these characteristics simply, How We Operate.  There are four parts to this definition, each of which has sequential significance in its placement. 


The VisionLink Philosophy

We believe exponential business growth is the byproduct of building a high-performance culture. And we believe high-performance cultures only exist where employers have a true growth partner relationship with their employees.

In support of this philosophy, VisionLink employees embrace a growth mindset.



The VisionLink Commitment

Help private businesses achieve their growth ambitions by providing knowledge, tools, resources, and services that empower company owners and leaders to form growth partnerships with their employees.

To fulfill this commitment, VisionLink employees are continually learning.  


The VisionLink Way

Demonstrate empathy and respect for both business leader and employee growth ambitions by providing unique utility through our offerings, including pricing options, engagement and service alternatives, learning opportunities, and community.

To ensure this outcome, VisionLink employees are constantly innovating.



The VisionLink Standard

VisionLink fulfills its commitments to clients and employees and seeks to help both achieve their growth ambitions.

To meet this standard, VisionLink strives to earn trust and inspire confidence in all its interactions.

Combined, these characteristics ensure our clients will not simply have access to superior services but will have a superior experience as well. We encourage all organizations to invest time in defining how they operate. It matters. 

To learn more about how VisionLink defines who we are and the value we offer, check out the About Us page on our website.

Stay tuned as VisionLink continues to rollout resources that can help leverage your company’s ability to grow and succeed.  

Ready to Get Started?

When it comes to building a compensation strategy, you can trust that VisionLink knows what works and what doesn’t. We are ready to share that knowledge with you.

Ken Gibson

Ken is Senior Vice-President of The VisionLink Advisory Group. He is a frequent speaker and author on rewards strategies and has advised companies for over 30 years regarding executive compensation and benefit issues.